Knowing who your competition is, what keywords and phrases to use and which people are looking for in your topic area are all powerful resources. Here are six to use:
1 Analytics is always important–what words and phrases work and what is your competition doing, what don’t. SemRush is a tool that you can use quickly just a click away.
2 Fast results are critical when the search is on. A great tool is SerpStat … knowing what your …
Stats on sales and publishing always lag. The Association of American Publishers show that the Big Five publishers’ eBook revenues continue to decline for the first half of 2016—data for the second half will most likely come out in the May 2017 timeframe.
Overall revenues were down 3.4% in the first half of the year, and more specifically trade revenues were down 1.1%.
What formats are selling? Hardback sales grew one percent; paperback sales rose by 8.8% …
Pick My Brain … Create Your Author Success and Action Plans
When was the last time you really put together a strategy for your Author Success? How about an Action Plan to encourage, moderate and measure it?
In this information, jam-packed and how-to session, The Book Shepherd Judith Briles has created a variety of tools to move you forward.
Revisit and Energize your Author and Book Platforms.
Declutter your Mental and Physical Space to your making … not …
Everyone has the answer … at least their answer … to the question: How does an author become successful? In this season of overwhelming places to be at and things to do, here’s my answer in a few seconds in FOUR words:
Perspiration. Persistence. Perseverance.
I have just finished watching Netflix’s The Crown (highly recommended). It reminded me of Winston Churchill’s remarks made at the school he attended years prior to “his success” … a school he came close to …
Tis the season to be merry … meaning lots of food and drinking. And sometimes health hiccups. My friend of many years and author-to-be, Herb Jacobs MD, forwarded this to me. I felt it was a “sobering” reminder for all of us … and why we should have a drink of water before going to bed each night. We savvy authors need to stay hydrated around the clock during the Holiday Season. Better thinking, better …
In April, I will have my next book available: How to Avoid Book Publishing Blunders, Bloopers and Boo-Boos. One, by one, I’ll reveal all 101 of them … below is your next Tip for this week:
85 Create Tip Sheets and Cheat Sheets
Authors don’t maximize their hot advice … yet readers love the idea of getting them in a nugget format. Enter the Tip or Cheat Sheet. For nonfiction, go through each chapter—what can you …
Black Friday and Cyber Monday have passed… Now, “ads” are popping to snag all those who might have missed out … and guess what, some of the deals will be better than what were originally offered.
If you think you missed out on the holiday book-buying rush by not getting your book in all the Black Friday/Cyber Monday rush, you didn’t. Why do you ask? Because books are year round … holidays every month to …
Three tips for you to do … all HOT and act on as soon as your clicking fingers will allow!
1. VERY, VERY COOL … Canva just released a super-awesome iPad app that lets you design with your fingers! Well, worth the price — FREE.
Non-artistic folks need templates and simple instructions to create professional-looking graphics, and Canva is what I love. The site provides modern and retro frameworks for everything from Facebook timeline images to presentation slides to …