Monthly Archives: February 2016

Create a SuperBowl of Ideas for Spining Off Your Book and Publishing

Create a SuperBowl of Ideas for Spining Off Your Book and Publishing

The Super Bowl is long over. A 50 year Sunday traditional, looked forward to by countless in a party atmosphere that is global each year. New was is in: The venue was new—Santa Clara, California and the logo was new—Roman Numerals were replaced with regular numbers—did you notice?In 2016, what kind of Super Bowl can you create or your book?

How about a party (of several) in its launching, or re-launching?

How about a re-purposing, creating a …

Read More

Kick-Butt Author and Publishing Tips & Ahas February 20

Kick-Butt Author and Publishing Tips & Ahas February 20

 
In April, I will have my next book available: How to Avoid 101 Book Publishing Blunders, Bloopers and Boo-Boos. One, by one, I’ll reveal all 101 of them … below is your next Tip for this week:
Book and Author One Sheets Are Necessities
Think of a one sheet as a “brag sheet” for the author or book.
For the Author One Sheet … include one or two images of you; a few great quotes or endorsement blurbs; content that states your …

Read More

Book Shepherd Client Barbara Sternberg is Being Honored!

Book Shepherd Client Barbara Sternberg is Being Honored!

It thrills … I mean THRILLS me … when one of my authors hits the HOME RUN. The latest is Barbara Sternberg with her wonderful book: Anne Evans-A Pioneer in Colorado’s Cultural History. First, Barbara wrote this as she kissed the big 90! Second, it’s won many book awards. Third, FINALLY, Anne Evans is being recognized throughout Colorado for the many achievements that her path generated – literally affecting every resident at some time. How …

Read More

Kick-Butt Author and Publishing Tips & Ahas February 13

Kick-Butt Author and Publishing Tips & Ahas February 13

 
In April, I will have my next book available: How to Avoid Book Publishing Blunders, Bloopers and Boo-Boos. One, by one, I’ll reveal all 101 of them … below is your Tip for this week:
Author Photos Should Be Created by a Pro
Authors need photos, plenty of them. Nothing shouts “unprofessional” like a headshot taken in front of a wall inside or outside of your house—they come across as flat, which is what you don’t want to do. …

Read More

Soar Your Author Success with AuthorU’s Weekly Podcasts  

Soar Your Author Success with AuthorU’s Weekly Podcasts   

Your Book and Author Success Is Just a Listen Away …
Within  the AuthorU-Your Guide to Book Publishing weekly radio podcasts that I do, you will discover a myriad of tips, tricks, how-tos that will leap your book, author and publishing success factors significantly. Each show is fresh and topical–52 of them a year—information that authors at all stages of publishing are seeking. Whether it’s creation, production, or marketing strategies—you will discover and learn what the …

Read More

Kick-Butt Author and Publishing Tips & Ahas February 06

Kick-Butt Author and Publishing Tips & Ahas February 06

Two tools for you to consider …

 
 
 
 
 
Find profitable keywords – Meet Long Tail Pro
 
How would you like to nail down the ideal phrase and words to use in all your posts and blogs? TO be able to know what your competitors are using that might give them the leading edge? How would you like to know what key words and phrases your ideal buyer is using in Google searches? Long Tail Pro just may create …

Read More

Publishing at Sea 2016 and Beyond for Authors!

Publishing at Sea 2016 and Beyond for Authors!

WOW! What an author and publishing voyage! The 3rd annual Publishing at Sea ended on a high note on the high seas this past weekend. I loved the diversity of our group; the breadth of their writing; and the array of topics … so hot!

Not all of our participants are in the picture here… I keep it to around 30 so each of our instructors gets to know the author and the book—lots of one-on-one …

Read More