Topic: Book Marketing

The ISBN Dilemma … Should Authors Buy Their Own?

The ISBN Dilemma … Should Authors Buy Their Own?

WOWSA! Such a deal … buy your ISBN for only ten bucks … who wants to pay $125? The real questions are: are they legit ISBNs? Or, are they knockoffs? Or, are they a re-sale? And if they are a resale, are they being sold by an approved resale outlet? Are they legit … or are they fake? What’s an author to do?
 

All authors need to understand this: ISBNs are ONLY ISSUED by Bowker … …

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Don’t let your words die … today, they count more than ever!

Don’t let your words die … today, they count more than ever!

Two articles crossed my reading this past week—don’t you wonder how things all of a sudden land in your lap that trigger your blogs?—anyway, Easter is next week and Easter Island came into my thoughts.
An old article by Jared Diamond’s “Easter’s End” in Discover magazine revealed the transformation of a vibrant Easter Island into a no man’s land. With a focus on trees, islanders chopped down one-by-one until they were all gone. When they were …

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Are You Ready for the Bublish Express?

Are You Ready for the Bublish Express?

Last week was swamped for me. I had multiple books on my plate got a big one—The Thrill of the Ride— that I’ve been doing the rewrites for several months off my plate and to the layout designer; two Indexes completed and approved by the author for two different books—final cold eye edits went in yesterday; working intensely with one of my favorite clients on what I believe will be a ground-breaking book for EVERY …

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It’s Pick My Brain Day during Birthday Week

It’s Pick My Brain Day during Birthday Week

 

Well, this was a fun exercise: I loved the email I got about finding my rap name … all you do is put “Lil’” in front of the first thing you ate in the morning. On Saturday, my client Dale Lidicker came to my once a month AuthorYOU Circles where I do free author/publishing coaching in my home bearing delicious cupcakes.  I saved mine for my birthday… and a fun breakfast (OK—I get it, not healthy—but it’s just one …

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Is There a Radio Show in Your Midst?

Is There a Radio Show in Your Midst?

Radio has always been my favorite way to be interviewed for my books and expertise. It’s usually live; more time than a TV slot; and it’s ideal to push a soon-to-be event—such as a book signing. A signing that could be in your own city … or in a city, you are traveling to.
 If you have a book, the savvy author takes the time to know who’s who in the radio neighborhood. Daytime and during …

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Why Authors Should Drink Water at Night

Why Authors Should Drink Water at Night

Tis the season to be merry … meaning lots of food and drinking. And sometimes health hiccups. My friend of many years and author-to-be, Herb Jacobs MD, forwarded this to me. I felt it was a “sobering” reminder for all of us … and why we should have a drink of water before going to bed each night. We savvy authors need to stay hydrated around the clock during the Holiday Season. Better thinking, better …

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What I’m Grateful for this Thanksgiving

What I’m Grateful for this Thanksgiving

This week is a personal favorite—on Thursday, it’s a family day and a break from the moving chaos I’ve had—still buried in boxes and fingers crossed … the turkey gods have hinted that I may have a bathroom with the master bedroom before the weekend is over! So I’m grateful for Ventura and Rufijio as they help with moving massive amount of boxes between painting, putting cupboards up, knocking out walls and rebuilding our new home …

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Have You Matched UP Yet with Amazon?

Have You Matched UP Yet with Amazon?

Have You Matched UP Yet? It’s a Happy Birthday month to Amazon for its creation of the Kindle / Book Matchbook program.

Two years ago, Amazon quietly launched the Matchbook program. Designed to push print books … the bonus is that a buyer can get the eBook at a deep discount. Are you and your books in it? All you need is a print edition (POD counts) and an eBook. And, of course, to let Amazon know …

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