Monthly Archives: October 2019

How to Surf the Publishing Wave by Judith Briles

How to Surf the Publishing Wave by Judith Briles

Twenty plus years ago, one of my author friends coined one of my favorite book titles: Sacred Cows Make the Best Burgers. It’s all about change and slashing through the things that continually hold people and companies back. A few years ago, I ran into Bob Kriegel at a conference we were both speaking at. He was still talking about burgers and he reminded me of a story he told me long ago about surfing …

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Do You Have Extra Protection for Facebook? by Judith Briles

Do You Have Extra Protection for Facebook? by Judith Briles

It’s Time to Do A Facebook Setting Checkup
Are you concerned about Facebook posts or requests? Many are. Next year is an election year and you can bet that Facebook will have hiccups.

Plus, we are getting calls and emails from our authors about Facebook and how to reduce unwanted friend requests, revealing too much information and reducing some of the oddball exposure that seems to emulate from Facebook.
 
Start with:
Go to Settings – Privacy in your FB …

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Use a Different Type of Book Launch Teaser by Judith Briles

Use a Different Type of Book Launch Teaser by Judith Briles

Author Tip: Plan Your Book Launch with an Audiobook Teaser
If you have been listening to my podcast, or I speak, you’ve heard me say: audiobook sales will bypass eBook sales by 2023. That’s not far off.

Are you adding an audiobook to your book offerings?
Are you tapping into an easy peasy marketing promo that can increase your sales?
Are you ready to tap into this market?

In other words, do you have an audiobook? If you don’t have …

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How to Enter Book Awards Competitions by Judith Briles

How to Enter Book Awards Competitions by Judith Briles

 Which book awards do you enter? Do they matter? And should you?
Let’s start with the second question first. The answer: sometimes. Depending upon the tenacity of the author/publisher in getting the word out about the book and the award, you could be wasting your money. Awards can be used to market your book, but it doesn’t happen by itself. You will be the primary promoter. Always. People like winners. If you promote that you and …

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Top Ten Twitter Tweets of October 05, 2019

Top Ten Twitter Tweets of October 05, 2019

Good Authoring Day to YOU …
Watch for a blog popping soon—an update on all things Book Awards … which to enter and guidelines.
I’m getting ready to launch my newest of Unplugged events: Book Marketing Unplugged in a month. There are a few seats left—is one yours? It’s already half full—and yes, I’m covering how to not lose your mental marbles with social media. Join me in Denver on October 18-19—all details on my website, www.TheBookShepherd.com …

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The Colorado Author’s Hall of Fame: An Intern’s Perspective

The Colorado Author’s Hall of Fame:  An Intern’s Perspective

It was more than I expected.
I began interning for AuthorYOU back in August, right in the middle of the last push for press releases, blog posts, and organizing for the very first induction for the Colorado Author’s Hall of Fame. For some reason or another, it never hit me just how massive and important this event was.

I saw the names of the inductees from Stephen King to Jerry Jenkins, Connie Willis to Clive Cussler, lesser-known …

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