by bookshepherd_admin | Oct 29, 2019 | Author Success
Twenty plus years ago, one of my author friends coined one of my favorite book titles: Sacred Cows Make the Best Burgers. It’s all about change and slashing through the things that continually hold people and companies back. A few years ago, I ran into Bob Kriegel at...
by bookshepherd_admin | Oct 22, 2019 | Author Success, Social Media
It’s Time to Do A Facebook Setting Checkup Are you concerned about Facebook posts or requests? Many are. Next year is an election year and you can bet that Facebook will have hiccups. Plus, we are getting calls and emails from our authors about Facebook and how to...
by bookshepherd_admin | Oct 15, 2019 | Audio Books, Author Success, The Book Shepherd
Author Tip: Plan Your Book Launch with an Audiobook Teaser If you have been listening to my podcast, or I speak, you’ve heard me say: audiobook sales will bypass eBook sales by 2023. That’s not far off. Are you adding an audiobook to your book offerings? Are you...
by bookshepherd_admin | Oct 8, 2019 | Author Success, Book Awards, Book Competition
Which book awards do you enter? Do they matter? And should you? Let’s start with the second question first. The answer: sometimes. Depending upon the tenacity of the author/publisher in getting the word out about the book and the award, you could be wasting your...
by bookshepherd_admin | Oct 5, 2019 | Twitter Tweets
Good Authoring Day to YOU … Watch for a blog popping soon—an update on all things Book Awards … which to enter and guidelines. I’m getting ready to launch my newest of Unplugged events: Book Marketing Unplugged in a month. There are a few seats left—is one yours? It’s...