Note to all … I’m going to be switching our regular blogs to a Tuesday – Saturday format for 2015. Have a wonderful productive year–I’m excited with all the possibilities, including adding an extra day to my annual event each August, Judith Briles’ Book Publishing Unplugged. Strategies are in play with regular adds to my YouTube channel, a Tips blog for Saturdays for those of you who just want a few items to nibble on that just might become your major weekly “aha.” What I’m saying is that throughout last year, I noodled different things that would work, pushed aside ideas that I thought were HOT … but cooled quickly when I stepped back and really thought about it … and yep, I’ve got three new books in the works–creating the Author YOU Mini Guides. Gads, I even had a professional author photo shoot down–all casual in my offices over the Holidays. Oh my!
Typically, most view January as the month of Resolutions. I suggest you don’t. Why?—simply this: most resolutions are trashed within a few weeks. In reality, over 70 percent are either stomped on, forgotten or deemed not worth the resolver’s while.
What are the top reasons resolutions that become out of sight … out of mind to we authors?
1 Creating an All or Nothing Scenario Almost guaranteed to set any author up for failure, we authors sometimes think of success in a black and white format. Usually it is kicked-off with the word “instant” … as in I need to sell 500 books in the next two weeks; I need to get on a national TV show this month; I need to ________. The publishing journey is a marathon, not the mythical short sprint that most just published authors think.
2 Lapsing and Relapsing ODing either way … happens if there is a relapse … then you promise yourself (or others) that you will get back on track … and you do until you run into another hiccup. Then it moves into an all or none strategy that rarely goes flawless in execution or succeeding. Hiccups happen, get that it’s part of the journey. They hurt, but are rarely fatal.
3 Rewards Work Every author has something different that motivates him or her. What’s yours? Do it; enjoy it; celebrate whatever your “it” is. Growth and success comes in a variety of steps and stages. One of my favorite books is Mastery by George Leonard. Required reading when I worked on my MBA years ago, its aha was the value of setbacks and plateaus … events that would enable/encourage one to regroup, relearn, practice and then woot … a huge leap in progress becomes highly probable.
4 Re-instill Vision When you started on the Author Journey, you had a vision for either you or your book, preferably both. It’s time to revisit it. Clarify and goose your motivation.
5 Accountability and Action Your Author and Book GamePlan for success require all of the above plus it needs action that has accountability tied to it.
Many jump on the authoring journey without putting one together. If that’s you, it’s never too late—you just may not like some of the revealing “hiccups” that your lack of a GamePlan didn’t include. If you had one, you could be under the influence of Author Fatigue Syndrome—you are pooped.
Let’s try something different. Something that will add to your Author and Book Platforms.
It’s time to revisit it and reward yourself for the milestones you can mark off as DONE.
Instead of vowing that you won’t do this or that you will do that … create a new GamePlan for 2015. Your all-new Author’s Journey.If you have book in hand, it’s all about marketing and positioning. If your book is being written or in production, it’s ditto along with making sure that “your team” is creating the book that is your vision and one that you have no regrets about.
And … Happy New Year. Make sure you check out what’s happening at Judith Briles’ Book Publishing Unplugged slated for August 27 – 29 … you want to be there!
Judith Briles is known as The Book Shepherd a book publishing expert and coach. She is the Founder of Author U, a membership organization created for the serious author who wants to be seriously successful. She’s been writing about and conducting workshops on publishing since the 80s. Judith is the author of 31 books including Author YOU: Creating and Building Your Author and Book Platforms (ForeWord Indie/Fab Book of the Year), Snappy Sassy Salty: Wise Words for Authors and Writers and a speaker at publishing conferences.
Become part of her inner circle by joining the Author’s Ark and exclusive monthly webinar and coaching event. Each summer, she holds Judith Briles Unplugged, a two and 1/2 day intensive limited to a small group of authors who want to be seriously successful. In 2015, the dates are August 27-29th. Her audio and workbook series, Creating Your Book and Author Platform is now available. Join Judith live on Thursdays at 6 p.m. EST for Author U – Your Guide to Book Publishing on the Toginet Network at http://tinyurl.com/AuthorURoadio. Follow @AuthorU and @MyBookShepherd on Twitter and do a “Like” at AuthorU and Judith Briles – TheBookShepherd on Facebook. If you want to create a book that has no regrets, contact Judith at Judith@Briles.com.