Creating Add-on Products for Books

Got book? Add-on Products that Sell … Think Bookmarks! So many give these away—notch yourself up and turn your bookmark into a product that people will buy. I write business and how-to books. They all have “tools” in them. I print a key tool that people want on one side; advice on setting the tool up on the other and sell them for $5 or 10 for $40. Laminate them, add a spiffy tassel and you will be amazed at the add-on sales to your book sales they create.

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