Finding Your Book Niche

Niche Books and Niche Publishing Create Bankable Results … When an author says her book is for everybody, she needs a reality check. It’s not. The more you niche yourself, the bigger the market becomes. Become the big fish in the pond vs. the little fish in the very big pond. Find the need of a group, a cause, a hobby, industry (etc.), and fill it. Build on it with research, studies, articles, speaking, and visibility. In the end, you become the “go-to” person.

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