by bookshepherd_admin | Mar 23, 2021 | Author Success, Book Success, Publishing, Writing Success
Not a week goes by that I don’t get a variety of “How do I do it?” questions that pertain to either writing, publishing or book marketing. Whew. None are one-sentence responses. If it’s about writing, it may be: How can I make a living writing? Do you know who pays...
by bookshepherd_admin | Aug 4, 2020 | Author Mistakes, Author Success, Book Awards, Book Marketing
Niche Books and Niche Publishing Deliver Bankable Results When authors say their book is for everybody, a reality check is needed. Your book is not for everyone. Ever. My truthiness: the more you niche yourself, the bigger your fan base; the greater your reader market...
by bookshepherd_admin | Jun 2, 2020 | Author Mistakes, Author Success, Websites
One of the most common questions I get is: should I do a blog. The answer for over 10 years: yes, Yes, YES! Author smarts start with creating a blog located on your author website. It is delivered on a consistent basis and becomes a magnet for followers and potential...
by bookshepherd_admin | May 19, 2020 | Author Success, Publishing, self publishing
All Authors Need a Platform … What’s in Yours? How’s your Author Platform? Do you have one? Are you building on it? How about expanding it? Contrary to what most say, the Platform IS NOT all about your following, your crowd. You can’t have a...
by bookshepherd_admin | Dec 24, 2019 | Author Success, Book Success, Publishing at Sea, Speaking, The Book Shepherd
Can You Hear What I Hear? It’s a wonderful time of “togetherness” with family and friends; and, a time of reflection on the past year … and think forward. Next week is, gulp, the end of 2019 and at the strike of midnight, the beginning of 2020....
