On most author’s Wish list is to become a bestseller … I suggest you turn your wish into a reality. You can … and let Amazon be your venue. Today, the vision of a New York Times bestseller should be moved to “I might be abducted by an alien” column—the odds are not in your favor. Let’s be realistic.
A more realistic plan would be to focus on a regional or even city bestseller list where you aggressively drive all your book sales to a selective number of stores that report sales in genres. Many lists are reported on the weekend in a regular column which often notes which stores contribute to their lists.
If that’s not in your bandwidth … how about doing a blitz on Amazon using your eBook? Offer it for free over a specific time frame; partner with an influencer or two to help with the shout-out and score multiple bestseller categories. Think a little bigger. Let’s go international as well. Now you can start repositioning and using your new credibility in all forward markets, including your social media profiles.
Many poo-poo the Amazon bestseller positioning. Don’t. They are thinking dinosaurian and wrong and their snobbery may be showing. Amazon is a powerhouse for authors, selling over 60% of books Amazon customers devour reviews—tis why you want to get them. Use the platform as one of your portals for author success.
I’ve been on multiple bestseller lists. Not on the New York Times or the Wall Street Journal. Years ago, I was honored to have one of my books selected as the Chicago Tribunes Business Book of the Year and I’ve had coverage on over 1500 media platforms. It sold books and increased my influence, resulting in speaking and more books. Amazon wasn’t alive when I first started publishing in the ‘80s … I can only imagine what I could have done with that tool at my disposal. It is for you.
A few years ago, a created an online course for authors to achieve bestseller status without leaving their homes; without having to have to gather a boatload of giving awards to entice buy buyers to buy; and costing little to participate. Your time is required. Several times a year I repeat it. For 2022, there will be one in September and the final one in November.
There are 23 steps in the bestseller journey I lead authors through … a journey where you could pay someone to travel and implement for one you … or one where you can roll up your sleeves and learn how to create, implement, and execute. As in DIY. It’s the one I recommend.
The Create an Amazon Bestseller Campaign for Your eBook Online course is the latter. I will take you through each step during the four weeks with individual coaching as the class progresses. When you complete #17, you are ready to execute your bestseller action plan.
It’s happening Wednesday, September 7, 14, 21, and 28 from 4 pm to 5.30 MT.
My goal is for each participant to have all components for his or her campaign DONE before the implementation/execution day. All social media tease pushouts are done and scheduled before the big day starts.
Info here to get registered-it closes on Labor Day: https://bit.ly/BookShepAMZ
Are you ready to join me to create a kick-butt Amazon bestseller to start your book buzz?
Dr. Judith Briles is a book publishing expert and coach. Often, she must roll up her writing sleeves and become a Book Doctor, juicing up storylines and author words. She empowers authors and works directly with authors who want to be seriously successful and has been writing about and conducting workshops on publishing since the ’80s. Judith is the author of 42 books including Author YOU: Creating and Building Your Author and Book Platforms, Snappy Sassy Salty: Success for Authors and Writers, and How to Create a Million Dollar Speech. Her personal memoir When God Says NO-Revealing the YES When Adversity and Loss Are Present is a #1 bestseller on Amazon. Collectively, her books have earned over 45 book awards. Judith speaks throughout the year at publishing conferences.
Throughout the year, she holds Judith Briles Book Unplugged in-person and online experiences: Publishing, Speaking, Marketing, and Social Media. All are two-day intensives limited to a small group of authors who want to be seriously successful. Join Judith live for the “AuthorU-Your Guide to Book Publishing” podcast on the Toginet Radio Network HERE.
Follow @AuthorUYOUBooks and @MyBookShepherd on Twitter and do a “Like” at AuthorYOU, and join the Facebook group Book Publishing with The Book Shepherd. If you want to create a book that has no regrets, contact her.
©2022 Judith Briles – The Book Shepherd™ All Rights Reserved.