Dr. Judith’s Saturday Blog – Be A Doer … Not a Dreamer

Book Promotion by Death

One of the great lies: if you have a traditional publisher, it will do an effective book promotion.

The myth: There is no such thing as effective book promotion by a book publisher.

The truth: if you are on the A+ list, the celebrity of the month, there will be promotion.
The truth: Unless you are an A+ list author or are a celebrity, there will be very little to no promotion of the book with a publisher/.

Think Baldacci, Grisham, Turow, Sparks, Ephron, Atwood, Rowling, Hoover … there will be massive promotion from their publishers. In 2023, eight books topped one million in sales. Hoover authored two of them.

There were 767 million books sold last year from traditional, hybrid, independent, and small presses according to Publishers Weekly. Over 75,000 titles. But out of the titles published last year in the US alone, maybe 100 were effectively promoted by the publishers.

This leaves a huge gap.

The truth: If you want book and author success, it’s up to you.

Dr. Judith Briles started writing notes to her classmates in first grade … and got into “disruptive trouble” from her teachers. She’s now the author of 45 books and counting, still being a disrupter. Her books have won over 55 book awards and been Amazon bestsellers. You can follow her professional side at www.TheBookShepherd.com where she works with writers to become published authors. Listen in to her weekly podcast: AuthorU: Your Guide to Book Publishing at https://bit.ly/AuthorUPodcast