by bookshepherd_admin | Sep 24, 2012 | Book Industry News
Summer has passed and Fall is here, authors start thinking book marketing and business again. Book award possibilities are at every corner. Your email may be loading up with a variety of solicitations to enter book awards. Do you … or don’t you? Are they worth the...
by bookshepherd_admin | Aug 20, 2012 | Book Industry News
Which book awards do you enter? Do they matter? Let’s start with the second question first. The answer: sometimes. Depending upon the tenacity of the author/publisher in getting the word out about the book and the award, you could be wasting your money. Awards can be...
by bookshepherd_admin | Jun 12, 2012 | Book Industry News
From the Book Shepherd: Do You Quack About Your Book … or Just Peep Here and There? As summer unfolds, many authors who entered their books in award competitions a few months ago are getting the news—some are finalists, some take first place. The Book Shepherd...
by bookshepherd_admin | Apr 14, 2011 | Book Industry News
What do you do when you win a book award? The savvy author tells others about it. Don’t count on your publisher to do it if you are published by someone other than your own company. Get your computer open and: 1. Create the publicity to now support your book and drive...