by bookshepherd_admin | Aug 22, 2014 | Book Marketing, Book Publicity
Ha! You’ve landed an interview on your book; you’ve prepped, only to discover that they person interviewing you is clueless. Or, they have their own agenda. What to do? Why take control, that’s what you do! How about: If I understand your question...
by bookshepherd_admin | Aug 15, 2014 | Author Success
When it comes to writing, and publishing, the fabulous concept you had a few years ago may need to be rethought, revamped, or, gulp, tossed out. Is the idea you have current? Leading Age? Has it been done been done before and have you come up with a whole new...
by bookshepherd_admin | Jul 28, 2014 | Author Success, Book Industry News, Book Marketing
Having a marketing and sales background, it was drilled in that I had to follow my leads, track my leads and know where my business came from. Maybe. Maybe not … at least today. The Internet has changed a lot of the rules of yesterday … yesteryear. It’s...
by bookshepherd_admin | Jul 18, 2014 | Author Success, Book Success, Judith Briles Unplugged
Your Book Success Is Up to You … and ONLY You! Last year, I sent three emails to three separate authors that I had shepherded and agreed to co-publish their books about the lack of sales. Publishers don’t love the term, “lack of sales.” None of...
by bookshepherd_admin | Jul 14, 2014 | Author Success, Judith Briles Unplugged, Publishing
Two publishing scenarios …do you choose self-publishing/independent or traditional? … that’s the question. Here’s an astonishing fact: Books published via small presses, independent presses, and gulf, even “self-publishing” are hitting multiple bestseller...
