Topic: Author Success

7 Tips to Overcome Author Fatigue Syndrome

7 Tips to Overcome Author Fatigue Syndrome

It’s Fall time … Are You Feeling a Bit of Author Fatigue Syndrome?

Yep, I get it. You want to chill out. Me too. This year has been a year that none of us had envisioned. The never-ending political wars. The COVID wars. You name “it” wars. You want a break from it … so do I.
Some overdue “time off” … it’s a mandate for your creative juices. You’ve been grinding away at promoting your book …

Read More

9 Tips for Writing Better and Faster

9 Tips for Writing Better and Faster

Reading and Writing are joined at the hip. I’m often asked how do I get so much pumped out each week with blogs, podcasts, communications about ongoing events and experiences, the variety of books I work of with clients … and noodling ideas for my own books.

 
First,  I read lots. I scan through five newspapers every morning–within 10 minutes of being up, I’m reading accompanied by my ever-present mug of hot tea. Items that catch …

Read More

6 Essential Questions for Author Book Marketing Success

6 Essential Questions for Author Book Marketing Success

How’s your book marketing doing?
Are you scrambling for ways to connect in the social distancing mode of 2020 … or are have you chosen to submerge yourself in the shadows of your marketing, waiting for a better day? A better year?
Don’t. 
6 Book Marketing Questions for Authors …
The better thing to do is ask yourself a few questions to flourish with your book position, marketing, and sales. Ask and answer my 6 Essential Questions for …

Read More

Marketing Smarts: Are YOU Quenching Your Reader’s Thirst?

Marketing Smarts: Are YOU Quenching Your Reader’s Thirst?

Author and Book Marketing Smarts: Are YOU Quenching Your Reader’s Thirst?
Two essential questions every author needs to address: Is my marketing working? Am I using the right words?

When it comes to writing book marketing copy for promo purposes … does it grab a “reader of interest” quickly … or is yours lame? Dry as the scorched land and desperate for a drenching? Limping along “hoping” that it finds its target?
Dear Author … Could that be …

Read More

Authors … Are You Surfing the Podcasting Wave?

Authors … Are You Surfing the Podcasting Wave?

Podcasting is sizzling hot. Over 50% of homes in the US listening to podcasts–that’s over 60 million! Some residents listen within the walls … some grab their earbuds and head out for a walk; some listen in the cars. There are over 1,000,000 different podcasts to listen to with a combined 30 million episodes to tap into.

That’s a wowsa. Five years ago, I jumped on the podcasting wave. My favorite media format has always been …

Read More

12 Tips for Authors to Get Endorsements & Forewords

12 Tips for Authors to Get Endorsements & Forewords

Not a week goes by that I don’t get an email or a call from an author asking how to get an Endorsement for their book or how to get someone to write the Foreword.

Here’s my response …
For Forewords:
Big suggestion … pull a line or phrase from the writer of the Foreword and put it in a “blurb” format that pops on your back cover. It supports them; a shout out thank …

Read More

Critical Question for All Authors: Are You Findable? by Judith Briles

Critical Question for All Authors: Are You Findable? by Judith Briles

If you have a product—a book, consulting services or any other product—today, it’s all about being “out there”—exposed, talked about, findable.
YES … Authors must be findable… easily findable. Right now … open a new tab on the browser you have opened or open a new browser. What’s your expertise or your tagline. Type it in and do a “search” … what pops up? YOU … or someone else?
Online is your friend–it’s the town hall–the global …

Read More

Nominate Your Favorite Authors to the Hall of Fame!

Nominate Your Favorite Authors to the Hall of Fame!

Nominations for the 2021
Colorado Authors’ Hall of Fame Are Now Open!
It’s time to celebrate amazing authors. The nominations for the second Colorado Authors’ Hall of Fame are now open through February of 2021. The induction ceremony and gala will be held on September 18, 2021, at the Renaissance Central Park in Denver, Colorado.

Information about the upcoming induction event, donations, events, board members, and how to nominate an author can all be found at the …

Read More

The Book Shepherd