In April, I will have my next book available: How to Avoid Book Publishing Blunders, Bloopers and Boo-Boos. One, by one, I’ll reveal all 101 of them … below is your next Tip for this week:
Are Your Social Media Profiles Fresh or Stale?
Most authors create their Profiles quickly, not really thinking of marketing/branding or leave them incomplete. Stop. Your profiles are essential for SEO purposes as well as possible followers looking for savvy advice or someone that offers comments and tips in areas they are interested in.
At least twice a year, revisit all your Profiles.
- Are they current?
- Do they identify your expertise?
- Are you using key words or key word phrases so you are findable?
- Does your Profile clearly state what your expertise is? i.e.: Judith Briles is a Book and Publishing Expert and Book Strategist. It’s who I am. What about you? Be specific and use “expert” in your description.
- How about your head shot … is it you? Does it reflect some personality?
The old unwritten rules said to pick one picture and stick to it—no more, especially with Facebook. A new pic here just might generate plenty of comments and interaction.
Tip: When it comes to Profiles, don’t simply do a copy/paste. They are have different word or character account. Take advantage of the space provided, increasing your searchability.
Source: How to Avoid Book Publishing Blunders, Bloopers and Boo-Boos by Judith Briles©2016.
Judith Briles is a book publishing expert and coach. She empowers authors and is the Founder of Author U, a 
membership organization created for the serious author who wants to be seriously successful. She’s been writing about and conducting workshops on publishing since the 80s. Judith is the author of 34 books including Author YOU: Creating and Building Your Author and Book Platforms (ForeWord IndieFab Book of the Year), Snappy Sassy Salty: Wise Words for Authors and Writers and a speaker at publishing conferences. Book #34 was published this summer: The CrowdFunding Guide for Authors & Writers. Get your copy.
Become part of her inner circle by joining the Author’s Ark and exclusive monthly webinar and coaching event. Each summer, she holds Judith Briles Book Publishing Unplugged, a three day intensive limited to a small group of authors who want to be seriously successful. In 2016, the dates are June 23-25th. Her audio and workbook series, Creating Your Book and Author Platform is now available. Join Judith live on Thursdays at 6 p.m. EST for Author U – Your Guide to Book Publishing on the Toginet Network at bit.ly/PublishingShow .
Follow @AuthorU and @MyBookShepherd on Twitter and do a “Like” at AuthorU and Judith Briles – TheBookShepherd on Facebook. If you want to create a book that has no regrets, contact Judith at Judith@Briles.com.
Author U is a non-profit membership organization dedicated to the author who wants to be seriously successful. Monthly education programs delivered face-to-face and online, The Author Resource ezine, BookCamps and the annual Author U Extravaganza are tools designed for authors pre, during and post publishing of their books. Join AuthorU.org today.
If you are looking for FREE author and book coaching … call in to Judith’s Author Monday Mornings at NOON Eastern each Monday. The number is 218-632-9854; Access Code 1239874444 … have your questions ready–there’s a full hour to ask and listen.