by bookshepherd_admin | Nov 17, 2014 | Book Marketing
Do you want your book in the airport? If you do, you need to know that Hudson News (NJ based) or The Paradies Shops (GA based) are the only players for airport book sales. Pitch it to headquarters—it’s all about the book … has to be designed and written...
by bookshepherd_admin | Nov 11, 2014 | Book Publicity, Books
A special message from Joan Stewart, for next weekend … If you want to sell books, you’ll sell far more if you’re not just an author. You also need to be an expert, even if you’re writing fiction. But it can take years to gain expert status in your...
by bookshepherd_admin | Nov 7, 2014 | Author Success
One of the most common questions that authors ask is about the Copyright page and “What should my copyright page look like?” Good question, here’s an answer: The Copyright Page, which follows the title page of your manuscript, is a flexible document with respect to...
by bookshepherd_admin | Nov 3, 2014 | authors, Book Shepherd, Books, Personal Smarts, self publishing, Workplace Smarts
Should you publish to enhance your credibility, reputation … or just launch into a new stage of your career … or a new career. Not a week goes by that these questions don’t surface via email or a phone call: Should I try to sell my...
by bookshepherd_admin | Oct 31, 2014 | Book Industry News
Are you a snoozer? Are you looking for the perfect phrase, word, idea? Are you stuck? Wouldn’t getting unstuck and moving forward be a fantastic goal. Today is Take a Snooze Day? Is that a good idea? Have you been snoozing where it comes to your book. Maybe...