by bookshepherd_admin | Jan 23, 2016 | Kick Butt Author Tips
Blogging is an essential element in your social media outreach. The first quarter of the year is always a good time to kick off ideas to regenerate or just goose you to update what you are doing in the blog world.Here is a quick 6 step formula to rock your...
by bookshepherd_admin | Dec 12, 2015 | Kick Butt Author Tips
You never know where you name, your book, your expertise can be picked up and shouted out by media. Here’s a few tips to give you a goose along the way.1 Are you looking to connect with media—both national and regional. Have you registered with HARO (Help a...
by bookshepherd_admin | Oct 17, 2015 | Kick Butt Author Tips
1. Feedly.com is HOT for authors. It’s a great source to tap into to gather up all the news and content and any topic or person you want to follow (i.e. their blogs or other feeds)–when you are tracking your competitors and top influencers,...
by bookshepherd_admin | Aug 17, 2012 | Book Industry News
Today is National Lazy Day! Get a book and enjoy it! Tweets are faster than a speeding bird … below are The Book Shepherd’s Top Ten Tweets (@MyBookShepherd) from the past week that you may have missed … Success & Resources Latest apps to prevent hackers from...
by bookshepherd_admin | Aug 13, 2012 | Book Industry News
A recent reader of The Book Shepherd’s blog emailed about her strategy for marketing her book. She was an alumnus of a university with a few hundred thousand graduates and 15,000 current student body. Getting a review in the alumni magazine was her game plan....