by bookshepherd_admin | Nov 22, 2012 | Book Industry News
Today is one of my favorite days—nothing on the agenda—oh there’s football, family and food. For me, I also dive into Macy’s Parade for the kid is me and the National Day Show—I don’t own a dog now, but I love those sassy pooches as they parade around. Then it’s...
by bookshepherd_admin | Aug 24, 2012 | Book Industry News
August is National Admit You Are Happy Month … let’s count the ways … Tweets are faster than a speeding bird … below are The Book Shepherd’s Top Ten Tweets (@MyBookShepherd) from the past week that you may have missed … Success & Resources...
by bookshepherd_admin | Sep 26, 2010 | Book Industry News
Get a jumpstart on your book sales by pre-selling your book before you have it in hand. Offer a discount that includes shipping. Be a little vague—instead of saying “Available September 15, 2009,” go with “Available Fall 2009)—you now have three months to get it out....
by bookshepherd_admin | Sep 19, 2010 | Book Industry News
Illustrations Become Products If you have created illustrations for your book, are they part of your branding? Can they be made into a sellable product that is low price and an add-on to a sale of a book or stand alone? To do this, you need to get permission of the...
by bookshepherd_admin | Jun 21, 2010 | Book Industry News
Continued cutbacks in traditional publishing are good news for the self-published author who dreams of being picked by a major publisher. Editors don’t have the time, or the budgets, to develop a book the way they used to. The already published self/independent author...