by bookshepherd_admin | Aug 22, 2014 | Book Marketing, Book Publicity
Ha! You’ve landed an interview on your book; you’ve prepped, only to discover that they person interviewing you is clueless. Or, they have their own agenda. What to do? Why take control, that’s what you do! How about: If I understand your question...
by bookshepherd_admin | Aug 15, 2014 | Author Success
When it comes to writing, and publishing, the fabulous concept you had a few years ago may need to be rethought, revamped, or, gulp, tossed out. Is the idea you have current? Leading Age? Has it been done been done before and have you come up with a whole new...
by bookshepherd_admin | Jul 14, 2014 | Author Success, Judith Briles Unplugged, Publishing
Two publishing scenarios …do you choose self-publishing/independent or traditional? … that’s the question. Here’s an astonishing fact: Books published via small presses, independent presses, and gulf, even “self-publishing” are hitting multiple bestseller...
by bookshepherd_admin | Jul 11, 2014 | Author Success, How to Publish
Twenty plus years ago, one of my author friends coined one of my favorite book titles: Sacred Cows Make the Best Burgers. It’s all about change and slashing through the things that continually hold people and companies back. A few years ago, I ran into Bob Kriegel at...
by bookshepherd_admin | Jun 16, 2014 | Author Success, Book Industry News, Book Marketing
Authors: You Don’t Have to Answer Every Question When Doing Media Ha! You’ve landed an interview on your book; you’ve prepped, only to discover that they person interviewing you is clueless. The odds are that they have not read your book–the...