by bookshepherd_admin | Jul 11, 2014 | Author Success, How to Publish
Twenty plus years ago, one of my author friends coined one of my favorite book titles: Sacred Cows Make the Best Burgers. It’s all about change and slashing through the things that continually hold people and companies back. A few years ago, I ran into Bob Kriegel at...
by bookshepherd_admin | Jun 16, 2014 | Author Success, Book Industry News, Book Marketing
Authors: You Don’t Have to Answer Every Question When Doing Media Ha! You’ve landed an interview on your book; you’ve prepped, only to discover that they person interviewing you is clueless. The odds are that they have not read your book–the...
by bookshepherd_admin | May 19, 2014 | Author Success, Book Marketing, Webinars
Over the last two months, I’ve delivered several 90 minute webinars for colleagues of mine that were designed for their specific followers. Ranging from Crowdfunding for Your Book Project to Creating a $1,000,000 Speech Using Your Book, the hosts...
by bookshepherd_admin | May 16, 2014 | Author Success, Book Success
After spending several hours with a client who was incredibly frustrated (and most likely PO’d at me for being the messenger) that what she had so carefully structured in her 8 x 11 print out version was most likely NOT going to be the same presentation in the...
by bookshepherd_admin | May 9, 2014 | Author Success, The Book Shepherd
It never fails … at every conference I speak at, multiple attendees will say, “I can’t believe you’ve written all these books … I wish I could write a book.” And I always respond, “Why not? You can with Vision, Passion and Commitment.” Is there a book in you? ...
