The Book Shepherd … Practical Advice, Strategies and Resources for Authors and Books

Come on the working vacation for authors in January

Come on the working vacation for authors in January

COME CRUISE WITH ME … with US in January. Who are we? Just seven of the best and brightest in publishing on the High Seas, that’s who. Join John Kremer, Kathy Meis, Daniel Hall, Kelly Johnson, Rebecca Finkel, Ashlee Bratton and yours truly. New programs. Think of spending seven awesome days working and playing in mid-January. And with us. When we are in ports … you play all day and night. When we are at …

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Top Ten Twitter Tweets of August 11, 2018

Top Ten Twitter Tweets of August 11, 2018

Married to a lefty for 43 years, I’ve learned to make sure the seats on my left side and when he helps set the table, it’s totally normal that the fork is on the right side and knife on the left. Adapting is what righties and lefties do under the same roof!
The countdown continues. The Extravaganza is just 12 days away. All guarantees are firm and menus selected. We are excited we are on countdown. …

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The 6 Options for Author & Publishing Learning … Which Delivers More?

The 6 Options for Author & Publishing Learning … Which Delivers More?

Over the next three months, I will be at seven live events. Meeting hundreds, actually thousands of authors, but meeting new experts. Their expertise expands my learning and my connections. It benefits me professionally; it benefits me mentally; and it benefits my publishing clients. That’s a win-win-win.
There are six key options for author learning:

attend live publishing and book marketing related events;
attend online publishing and book marketing events;
become a DIYer and learn by the school of …

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Top Ten Twitter Tweets of August 4, 2018

Top Ten Twitter Tweets of August 4, 2018

This is a special day … I’m reminded to the outstanding work that the Coast Guard does on an everyday basis and what it does during hurricane season plus just all the search and rescue (often not recognized by so many). Two of my brothers did their military service in the Coast Guard, and oh my, as a young teen, I have to tell you—I hated my job of ironing their “whites” at times! My …

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Have You Become Someone’s Cash Cow?

Have You Become Someone’s Cash Cow?

Have You Become Someone’s Cash Cow?
 
Starting down the publishing path takes money—don’t let anyone … anyone … tell you that it doesn’t. Usually, it’s more that what you think or planned for. And, it takes lots of time. Oh, and energy. Publishing isn’t the time to think you can be a couch potato. It’s a proactive endeavor.
Sure, there are ways to create a book and publish it for minimal dollars. And, it usually looks like …

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Top Ten Twitter Tweets of July 28, 2018

Top Ten Twitter Tweets of July 28, 2018

Loved the annual BBQ last weekend and doing the webinar on Wednesday. Going forward, it’s all things for the coming awesome Extravaganza. Will you be there? And why not? If you are on the fence, call me and let’s see if it’s a fit for you. I’m at 303-885-2207.
The AuthorYOU Circles will resurface next month on August 4th. All dates for 2018 at www.Meetup.com/AuthorYou AND, this is where you register to attend. Note—you need to join the …

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Adding Amazon Marketing Services to Your Mix

Adding Amazon Marketing Services to Your Mix

In January, I created the full draft of my book, How to Create a $1,000,000 Speech … based on my years (40 of them) on the platform. Fifty states, 20 countries, over $2,000,000 in direct book sales, and $3,000,000 in speaking fees.
In March, the title was with lots on my plate, I added it to my Amazon Advantage and quickly got this: #1 New Release in my category. Meaning, pre-sales came in, earning the Amazon …

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Author Success Always Has This ONE, SINGLE Ingredient

Author Success Always Has This ONE, SINGLE Ingredient

Oh yes … I’ve heard … you’ve heard … we have ALL heard about the author who starts up chatter in the book world. Out of the blue, one hits the bookselling lottery. A gazillion copies are sold. The media is all over the place. The buzz is, well, the buzz.
Authoring … what a journey.  Highs and lows. Hopes and fears. Tears and joy. And a journey that requires perseverance. It’s the magic word that …

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