The Book Shepherd … Practical Advice, Strategies and Resources for Authors and Books

Embrace 10 ways to make this the best author and publishing word ever!

Embrace 10 ways to make this the best author and publishing word ever!

 10 Ways to Move from So-So Author to Sought Out Author!
What are your author and publishing expectations for this year? Have you thought about them? Have you written them down?

It’s a New Year … and it’s a month that resolutions are created, chewed on, and usually spit out. Either they don’t work. They are rejected. Or it’s easier to do the same thing you’ve always been doing.
How about something different? Such as:

Launching a series and …

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Top Ten Twitter Tweets of January 12, 2019

Top Ten Twitter Tweets of January 12, 2019

For me, I’m happy to see January and 2019 arrive. So many new changes within AuthorYOU; many books to work on with authors; the annual Publishing at Sea cruise is one week away and I go on a writing retreat in two weeks.
For Colorado authors and authors-to-be, attend the monthly First Saturday program.

The awesome kick off the new year on January 5th—it’s all about celebrations and author events with Mara Purl and myself. The next …

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Do Authors and Books Need Sell Sheets?

Do Authors and Books Need Sell Sheets?

Note: If you have a copy of my book, How to Create a $1,000,000 Speech, Chapter 8 that starts on page 81 of it details how to create the Author One-Sheet.
What About One of Those Sell Sheets, Anyway?
Excerpted and abbreviated from a chapter on preparing review copies in How to Get Great Book Reviews Frugally and Ethically, third in the multi award-winning HowToDoItFrugally Series for writers.

Most authors doing their own publicity forget or don’t know about …

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Top Ten Twitter Tweets of January 05, 2019

Top Ten Twitter Tweets of January 05, 2019

For me, I’m happy to see January and 2019 arrive. So many new changes within AuthorYOU; many books to work on with authors; the annual Publishing at Sea cruise is one week away and I go on a writing retreat in two weeks.
For you, if you are in Colorado TODAY, here’s a live event for you to attend and learn from:

The awesome kick off the new year on January 5th—it’s all about celebrations and author …

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Tips of Goal Setting for Authors and Book Publishing … It’s a New, NEW Year

Tips of Goal Setting for Authors and Book Publishing … It’s a New, NEW Year

No author plans to fail; what he or she does is fail to plan. –Snappy Sassy Salty by Judith Briles
Goals-identify them … a good thing to do for any author who wants to be seriously successfu!
A few “authoring and publishing” years ago, I completed Snappy Sassy Salty: Wise Words for Authors and Writers. Today, January 1, 2019, it still stands as one of my favorites. Why? Because it is woven with quotations to kick-start and propel authors and …

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Top Ten Twitter Tweets of December 29, 2018

Top Ten Twitter Tweets of December 29, 2018

It’s been an overwhelming month for many … Are you a tad worn out from all the Holiday parties, schmoozes, and food? I am … and looking forward to settling down and working with manuscripts and authors. Maybe some hot soup would hit the spot!
Colorado authors: COME ON DOWN … two events here in CO

The awesome kick off the new year on January 5th—it’s all about celebrations and author events with Mara Purl and myself. …

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The discomfort of change is a good thing

The discomfort of change is a good thing

Author Smarts:Getting Comfortable with Discomfort

Wouldn’t it be the cat’s meow if your authoring, publishing and writing worlds were cozy and comfortable?
Wouldn’t it be? But rarely is it. For many authors—we excel at create discomfort. Yup, sometimes for ourselves … and sometimes for our readers.
Your writing can be shocking to some; it can be a rude awakening; it can be action goosing …it can get people off their duffs. Yes … it can be uncomfortable.
If the …

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Top Ten Twitter Tweets of December 08, 2018

Top Ten Twitter Tweets of December 08, 2018

My “gift” to you …
Loved having so many authors at my home last week—nothing on the agenda but to laugh and schmooze … and of course eat!
Did you grab my latest book, How to Create a $1,000,000 Speech? Only get it if you want to sell truckloads of books. It’s the gift that will keep on giving to you. And, you can only get it on Amazon—I’m back to print-woot!
Colorado authors: COME ON DOWN … …

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