The Book Shepherd … Practical Advice, Strategies and Resources for Authors and Books

Top Ten Twitter Tweets of February 24, 2018

Top Ten Twitter Tweets of February 24, 2018

On last Friday’s Author Friendly Friday coaching call at 7 AM, I brought up the topic of how Facebook and other social media channels can be a huge time suck. It’s easy to hop on anything that is social media connections and quickly lose an hour to mindlessness, clicking, liking, adding comments and just plain old lurking. Right? STOP THIS INSANITY and TIME WASTER. Meaning you don’t get things done. JUST STOP!
From The Book Shepherd …

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Celebrating Authors and Giving Back … It’s a Good Thing!

Celebrating Authors and Giving Back … It’s a Good Thing!

It’s that time of the year … again. Birthday time rolls around every February. I’ve told all my friends and family–no gifts this year. Yes, I love lunches and dinners out, movies, the theater, trips, cruising, cooking with friends, chai and teas, flowers, fun cards, AND books–oh yes–I can’t go into a book store and not leave with out a full bag of my favorite things.
This year … no gifts, at least to me. What …

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11 Tips for Book Signings and Trade Shows

11 Tips for Book Signings and Trade Shows

Do You Use Your Author Voice
at Book Signings?
This past weekend, several authors signed books at the American Library Association’s MidWinter event. They also participated in a Facebook Live interview and were featured in the catalog that was created and will be sent out this week to the 300 plus names collected plus they will get the librarian names and emails to do their own follow-upFor those who participate, it was a “sell-out” of …

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Top Ten Twitter Tweets of February 10, 2018

Top Ten Twitter Tweets of February 10, 2018

With myopic focus—I completed How to Create a $1,000,000 Speech—all 24 chapters were pulled together in ONE WEEK … now edited and off to layout … whew! I never want the music to die within me … how about you? My two bits on this Saturday AM. 
The Winter Olympics opened yesterday … what will you did to win a Gold Medal with your writing … with your marketing … with your author success?            
              
THIS WEEK on  Author …

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Has Your Book Walked the Plank?

Has Your Book Walked the Plank?

Woot … you’ve got your book—congrats for sure.
You are now a “published” author; some sales are coming in; you are promoting it in every channel you can think of, and then an online OMG moment hits. It may be a not-so “Yo-Ho-Ho” time for you and your book. You’ve done an online search and discovered that your book is being sold by someone(s)o you have never heard of—someone(s) you never engaged in selling your book. …

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4 Essential Questions for Your Book Marketing Success

4 Essential Questions for Your Book Marketing Success

Last week celebrated Groundhog Day—a silly holiday that is supposed to predict the weather climate for the next six weeks. Punxsutawney Phil emerged the AM for February 2nd and did his thing … the shadow was there. According to Groundhog Day followers, winter will continue for another six weeks. Now according, to the coming of Winter Solstice last December, it will continue until the Spring Equinox on March 20th. More like seven weeks—but what’s a …

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Top Ten Twitter Tweets of February 03, 2018

Top Ten Twitter Tweets of February 03, 2018

I’m underground this week writing—writing for me and completing my next book. I never want the music to die within me … how about you? My two bits on this Saturday AM.                            

 
TODAY on  Author YOU  – Your Guide to Book Publishing, host Dr. Judith Briles and Julie Bernard (business and intellectual property attorney) dug into trademarks, collarabation and general publishing business strategies—don’t miss it.
 
Listen in live from the website or via iTunes.  Tune in for the LIVE …

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Get Ready for the Taste of the AuthorYOU Extravaganza Online Summit

Get Ready for the Taste of the AuthorYOU Extravaganza Online Summit

GET REGISTERED!  It’s FREE
Oh Yes … it’s a Sneak Preview! Get ready to jump on the inside of what’s coming to all NEW Author YOU Extravaganza that will roll out in the beautiful town of Breckenridge, Colorado. Think of the Extravaganza as the ultimate author retreat—rest, creativity, networking and learning. Add a few extra days before or after and immerse yourself in the beauty of the Colorado mountains in the summertime.
Starting at 8 a.m. until …

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