by bookshepherd_admin | Mar 2, 2021 | Author Alert, Author Mistakes, Author Success, Book Marketing, Change
It’s 2021 and Time for an Author Do-Over … A Change in Plans 2020 was a wallop of a year in dishing out change, flowing it from multiple directions. The way you worked, where you worked, and how you worked morphed. Socializing was flipped on its head. Outside...
by bookshepherd_admin | Aug 4, 2020 | Author Mistakes, Author Success, Book Awards, Book Marketing
Niche Books and Niche Publishing Deliver Bankable Results When authors say their book is for everybody, a reality check is needed. Your book is not for everyone. Ever. My truthiness: the more you niche yourself, the bigger your fan base; the greater your reader market...
by bookshepherd_admin | Jun 2, 2020 | Author Mistakes, Author Success, Websites
One of the most common questions I get is: should I do a blog. The answer for over 10 years: yes, Yes, YES! Author smarts start with creating a blog located on your author website. It is delivered on a consistent basis and becomes a magnet for followers and potential...
by bookshepherd_admin | Apr 28, 2020 | Author Mistakes, Author Success, Book Shepherd, Book Success, Writing Success
Sometimes things work; sometimes they don’t. The deal-breaker is to know when it’s not working and ignore it … or choose to address it. The situation could involve something at work, a relationship, even a friendship. Personally, I vote for addressing it. Ignoring it...
by bookshepherd_admin | Apr 7, 2020 | Author Mistakes, Author Success, Social Media
As the political season enters the final month, we have all been overloaded with accusations, innuendos and a variety of interesting and inventive side steps and blatant untruths. Some of you are appalled by it; some of you have been amused by it; some of you have...
by bookshepherd_admin | Jan 21, 2020 | Author Mistakes, Author Success, Book Shepherd, Creativity, Judith Briles, Personal Smarts, Writing Success
In this new decade for authors and writers, take a few minutes to gaze into your publishing navel. What does success look like for 2020? What would you like to accomplish? Sometimes, those types of questions lead me to a “rethink” … even a deep dive...
