Yearly Archives: 2014

Author and Book Success: In Sight … In Mind

Author and Book Success: In Sight … In Mind

Typically, most view January as the month of Resolutions. I suggest you don’t. Why—simply this: most Resolutions are trashed within a few weeks of making them. It’s estimated that over 75 percent of resolutions are quickly side-stepped.
 

What are the top reasons resolutions become out of sight … out of mind?
1 Creating an All or Nothing Scenario
Almost guaranteed to set any author up for failure, we authors sometimes think of success in a black and white …

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The ABCs of Publishing Terminology Today

The ABCs of Publishing Terminology Today

Are you confused in which way to publish today? And for that matter, what are the publishing options? Join the club! Traditional publishing, self-publishing and independent publishing are tossed in the air with the flick of the tongue. Just what are they? Authors feel like they are going bonkers with the choices, that unfortunately, lead to plenty of disillusionment.

15 Reasons Why Books Are THE Best Gift for Last Minute Shoppers!

15 Reasons Why Books Are THE Best Gift for Last Minute Shoppers!

AuthorU.org started in Denver, Colorado via a Meetup.com group just five years ago. It’s evolved to include members in many states and even a few outside of the United States. One of the “hot” newish places to hang out, plan an event (I’m doing a two-parter on Publishing Ins and Outs February 1st and 8th next year), schmooze with authors, have a glass of vivo, ETC., is the BookBar in Denver. This is the time …

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5 Hot Tips for Self-Publishing and Indie Authors during the Holidays

5 Hot Tips for Self-Publishing and Indie Authors  during the Holidays

Black Friday and Cyber Monday have passed…
Now “ads” are popping to snag all those who might have missed out … and guess what, some of the deals will be better than what were originally offered.
If you think you missed out on the holiday book-buying rush by not getting your book in all the Black Friday/Cyber Monday rush, you didn’t. Why, you ask? Because books are year round … holidays every month to play with and …

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Shout Out Time Means the “Right” Press Release for Authors

Shout Out Time Means the “Right” Press Release for Authors

Finally,
I took a little time and crafted a “shout out” for myself … with the help of the

Publicity Hound Joan Stewart, a press/media release was created abound the multiple book awards that Author YOU: Creating and Building Your Author and Book Platforms has won.
When it comes to publicity and media, what gets the attention of a producer or a reporter is always a big question. Sometimes it’s a slow day, and the author and …

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Five Red Flags for a “Self” or “Indie” Publisher and Author

Five Red Flags for a “Self” or “Indie” Publisher and Author

5. Determine Predator Status: Before committing to anything, BEFORE PAYING ONE DIME, go to Google, type the company or person’s name—after it, add “complaint”, “problem”, “scam”, “con”, “rip off”, “lawsuit” and see what others around the web are saying. You can usually tell if they have a good reputation or are out to suck you, your bank account and credit card dry.

Authors’ Books Hot of the Press – Perfect Gifts!

Authors’ Books Hot of the Press – Perfect Gifts!

The Book Shepherd Recommends as Ideal Gifts …
I love it that I get to work on so many books throughout the year. Below are a few that should capture your attention that I shepherded this past year … all are available through Amazon.com for the quickest fulfillment. Add them to your libraries … give them as gifts (for yourself … and definitely for others)! And enjoy.

 
Heart of Fire by Lesia Cartelli
Inspiration, Trauma, Memoir 978-0990439711, Carlyle …

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The Shell Game of Self-Publishing

The Shell Game of Self-Publishing

authors, or a minimum purchase of copies.

FACT: Small presses make their profits by selling books to consumers, rather than selling services to authors or selling a small number of copies to the author’s friends.”

Vanity presses and the “pay-to-publish” crowd often prey on the would-be and naïve author. It’s a maze out there and it all there hype about creating books for a few hundred (to sometimes thousands of dollars) sounds ducky when the right jargon is pitched at you.