Monthly Archives: April 2014

The Wise Author Expects the Unexpected in the Publishing Journey …

The Wise Author Expects the Unexpected in the Publishing Journey …

Picture this … it’s mid-March 2014 and I live in Colorado. Typically, March is our snowiest month. To my surprise, I noticed an old bulb bulging, one that bloomed in December of 2012. One that I had promptly forgotten about post the Holidays after I had moved the small pot that it was in to the garage.
“Hmmm, maybe it might like a little water?” was my thought.            
Over the …

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Did Someone Make You a Cash Cow?

Did Someone Make You a Cash Cow?

One of the most common questions I get asked is, “What will my book cost to publish?” And the answer is always, “It depends … “It depends on how you publish it; when you publish it; what your commitment is to the process; how much of your time and energy you are going to put behind it; how much money will you/can you invest in it (yes, this is an investment); what prep work you’ve done to reach out and connect with your potential buyers; whether you are strictly text or will be including graphics and illustrations; what layout design will be used; what other publishing experts you need in the process … and so much more. Authors-to-be need to do a pre-assessment list of what their needs are, who is necessary in the process … in other words, a type of game plan. Otherwise, they become someone’s–and in many cases, everyone’s cash cow. Unless you have unlimited moneys, this is not the option of choice. Ever.

Social Media for Authors: Where Do You Start?

Social Media for Authors: Where Do You Start?

Social Media is going to be the primary tool to move your book forward. If you are still resistant, three words for you: Get Over It! With that said, experiment-which of the key platforms—LinkedIn Groups, Facebook, Pinterest, Twitter, Blog, YouTube—will work best to get your toe in the water? In most cases, I’m going to tell you to do them all, but concentrate on one of two. Download Hootsuite or SocialOomph to keep your sanity to manage them … and to manage forward.

At Your Service: Book Shepherding with Judith Briles

At Your Service: Book Shepherding with Judith Briles

 
I get multiple emails and phone calls: what is a book shepherd; how does one work; how do you get paid? This past week, Blue Ink Review published their monthly blog with an interview with me. Here tis, in full.   Judith
 
April 1st, 2014
By: Camilla Sterne

“At Your Service” is an ongoing blog where we ask a self-publishing industry professional to describe his or her services, in order to help self publishers understand the intricacies of each …

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