by bookshepherd_admin | Aug 4, 2020 | Author Mistakes, Author Success, Book Awards, Book Marketing
Niche Books and Niche Publishing Deliver Bankable Results When authors say their book is for everybody, a reality check is needed. Your book is not for everyone. Ever. My truthiness: the more you niche yourself, the bigger your fan base; the greater your reader market...
by bookshepherd_admin | May 12, 2020 | Author Success, Book Awards
It’s Time to Claim Your Book Fame … Awards Are in Your Reach! Dear Authors … it’s pat on the back time. Many of the book award deadlines have passed … or are about to. One of the ones that I recommend that you participate in the International Book Awards sponsored by...
by bookshepherd_admin | Oct 8, 2019 | Author Success, Book Awards, Book Competition
Which book awards do you enter? Do they matter? And should you? Let’s start with the second question first. The answer: sometimes. Depending upon the tenacity of the author/publisher in getting the word out about the book and the award, you could be wasting your...
by bookshepherd_admin | Jun 7, 2016 | Author Success, Book Awards, Book Marketing, Book Publicity, Book Publishing, Book Success
As summer unfolds, many of my Book Shepherd authors who entered their books in award competitions this year have gotten news and have been honored this season—some are Finalists; some are Winners; some get a Gold, Silver or Bronze; and some are Finalists in the...
by bookshepherd_admin | Apr 12, 2016 | Book Awards, Book Competition, Book Marketing
This past weekend, I was in Salt Lake City, where the annual Independent Book Publishers Association (IBPA) Publishing University was held at the Marriott City Creek across from the huge Salt Palace Convention Center. Speaking at the conference on CREATE YOUR...
by bookshepherd_admin | Dec 8, 2015 | Book Awards, Book Industry News
WOWSA … several annual Book Awards have deadlines NOW … Why should you bother … let me count the ways. Book Awards get the attention of readers, librarians, book stores … and yes, the media. Post it on your website, your social media connections—with a link to where...
