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Have you updated your eMail Signature? by Judith Briles

by bookshepherd_admin | Jan 28, 2020 | Author Success, Book Marketing, Book Success

It’s a new, new year … and a new, new decade. The savvy author revisits the “blurb” that is included with every email that is generated. Does yours have some snap, crackle, and pop to it? My question for you, again, is: What’s in Your eMail...
Learn How to Write an Author Press Release Quickly and Easily!

Learn How to Write an Author Press Release Quickly and Easily!

by bookshepherd_admin | Sep 6, 2016 | Book Marketing, Publishing

When it comes to gathering publicity for yourself and your book, I have two big questions for you: Do you sometimes feel absolutely clueless as to what goes in a press release … and for that matter, why you should care? Do you know what’s the difference between...
Let the Force of the #Hashtag Be with You!

Let the Force of the #Hashtag Be with You!

by bookshepherd_admin | Jan 5, 2016 | Book Industry News

Hello Cyber Marketing World. By this time, you’ve noticed hashtag happiness on social media as posters put the pound sign (#) in front of words or phrases to designate a specific topic—and noted that phrases are usually combined as one loooooooong word before...
Shout Out Time Means the “Right” Press Release for Authors

Shout Out Time Means the “Right” Press Release for Authors

by bookshepherd_admin | Dec 12, 2014 | Author Success, Book Awards, Book Publicity, Kudos

Finally, I took a little time and crafted a “shout out” for myself … with the help of the Publicity Hound Joan Stewart, a press/media release was created abound the multiple book awards that Author YOU: Creating and Building Your Author and Book Platforms has won....
GOYT Success Formula for Book Publicity and Marketing Saturday

GOYT Success Formula for Book Publicity and Marketing Saturday

by bookshepherd_admin | Nov 10, 2014 | Author Success, Book Marketing, Book Publicity

Yowsa … AuthorU.org and The Book Shepherd have an extraordinary BookCamp popping next weekend, Saturday the 15th … it’s our end of the year gift to you.   How to Create Killer Book Publicity that Sells Books Far Beyond Your Launch on a...
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