by bookshepherd_admin | Dec 29, 2015 | Book Industry News
OH MY … it’s the last content blog of the year. How could that have happened? Next year, I will be adding guest blogs to the mix. For this final, I dipped into the 52 original radio shows this past year: AuthorU-Your Guide to Book Publishing. I’m so grateful to...
by bookshepherd_admin | Dec 26, 2015 | Book Industry News
Are You VISIBLE? Get your planning in gear with 2 hot tips from the Publicity Hound, Joan Stewart: 1. Use 2016 Editorial CalendarsGet a jump start on next year’s publicity campaign by collecting 2016 editorial calendars of publications, blogs and websites...
by bookshepherd_admin | Dec 15, 2015 | Books
OK … I confess … I’m a Book Addict. And I don’t plan on entering a 12-Step program to stop my beloved addiction and pleasure. The countless hours of pleasure that they have given me since I was a little kid can never be tallied. The goosing to my imagination gives me...
by bookshepherd_admin | Dec 12, 2015 | Kick Butt Author Tips
You never know where you name, your book, your expertise can be picked up and shouted out by media. Here’s a few tips to give you a goose along the way.1 Are you looking to connect with media—both national and regional. Have you registered with HARO (Help a...
by bookshepherd_admin | Dec 8, 2015 | Book Awards, Book Industry News
WOWSA … several annual Book Awards have deadlines NOW … Why should you bother … let me count the ways. Book Awards get the attention of readers, librarians, book stores … and yes, the media. Post it on your website, your social media connections—with a link to where...