by bookshepherd_admin | May 24, 2010 | Book Industry News
Do you know your breakeven number—the number of books that you need to sell to cover your book production costs? The savvy author tallies up everything from consultants, design, editing, layout, art, illustrations, printing and anything else spent to get his book into...
by bookshepherd_admin | May 17, 2010 | Book Industry News
Calling all authors … Is there more than one book in you? Why not give a “tease” chapter to your next book at the end of your book? Commonly seen with many of the best-selling authors of fiction, non-fiction authors should take note. Start seeding your next book...
by bookshepherd_admin | May 12, 2010 | Book Industry News
If you are eBook resistant … get over it pronto. No, I don’t think that eBooks are going to become the dominate player in the book world. Print books will not disappear. But, eBooks are a player. An option—just like selecting from the menu in a restaurant. Some want...
by bookshepherd_admin | Apr 21, 2010 | Book Industry News
Summer is almost here … did you do the traditional Spring Clean … with your old stuff? And old ideas? When it comes to writing, and publishing, the fabulous concept you had a few years ago may need to be rethought, revamped, or, gulp, tossed out. Is the idea you have...
by bookshepherd_admin | Apr 6, 2010 | Book Industry News
Once upon a time, there were two types of publishing. The first was traditional where an author had an idea, created a proposal or manuscript and sold it to a publisher with the assist of an agent. Preferably, a New York publisher. The other was one that was looked at...